I’ve been put in charge of making the banners that will be above any given brand’s entire line of products (those that we stock anyways) for the launch of a new site design. The current site design is okay, but the new one is way better. Anyways, it’s kind of fun, here are some samples (click on em if you want to see the bigger version):
For these banners I start with a 700 x 175 pixel canvas in photoshop, pick out and re-size the manufacturer’s logo that I want from either their website, our supplier’s library of clip art, or just the internet, and then go to town. I don’t really have any templates that I’ve been following, I just kind of make it up as I go. For the most part I’m satisfied, although I think the Baker one kind of sucks.